Utes are the most popular vehicles in New Zealand. As you can see from the tables below, the 2023 sales figures for the Ford Ranger and the Toyota Hilux were impressive. Despite the Ute Tax, they placed first and third on the overall list of the year’s best-selling vehicles.
In the table below, we list the top-selling utes in New Zealand based on sales data from the Motor Industry Association. It’s interesting to notice that after very low sales for utes in December – Ranger 198, Hilux 106, HiAce 31 and Triton 28 – in the lead-up to the scrapping of the Ute Tax, sales numbers have rebounded so far this year:
| Top Selling Utes 2023 |
Top Selling Utes March 2024 |
Top Selling Utes Year to Date 2024 |
| 1 Ford Ranger 9907 | 1 Ford Ranger 1007 | 1 Ford Ranger 3434 |
| 2 Toyota Hilux 8054 | 2 Mitsubishi Triton 681 | 2 Toyota Hilux 1960 |
| 3 Mitsubishi Triton 3105 | 3 Toyota Hilux 611 | 3 Mitsubishi Triton 1445 |
| 4 Toyota HiAce 1818 | 4 Nissan Navara 292 | 4 Nissan Navara 689 |
| 5 Nissan Navara 1143 | 5 Toyota HiAce 107 | 5 Toyota HiAce 523 |
To give the above figures some context, here are the five top-selling passenger cars for 2023 and year to date 2024:
| Top Selling Cars 2023 | Top Selling Cars Year to Date 2024 |
| 1 Toyota RAV4 (8757) | 1 Toyota RAV 4 (1876) |
| 2 Mitsubishi Outlander (4058) | 2 Mitsubishi Outlander (964) |
| 3 Tesla Model Y (3936) | 3 Mitsubishi ASX (921) |
| 4 Suzuki Swift (3922) | 4 Kia Seltos (759) |
| 5 Mitsubishi Eclipse Cross (3638) | 5 Suzuki Swift (683) |
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If you are looking at getting yourself a new set of wheels but don’t have all the cash needed, you’re not alone: 80% of car buyers purchase their cars on finance. Shopping around for a new car is no doubt more thrilling than picking a personal loan. But there can be some serious savings available, just by comparing the personal loan market. And that’s where Canstar can help!
The table below displays some of the unsecured personal loan products available on Canstar’s database for a three-year loan of $10,000 in Auckland (some may have links to lenders’ websites). The products are sorted by Star Rating (highest to lowest) followed by company name (alphabetical). Use Canstar’s personal loan comparison selector to view a wider range of products on Canstar’s database. Canstar may earn a fee for referrals.
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About the author of this page
This report was written by Canstar’s Editor, Bruce Pitchers. Bruce has three decades’ experience as a journalist and has worked for major media companies in the UK and Australasia, including ACP, Bauer Media Group, Fairfax, Pacific Magazines, News Corp and TVNZ. Prior to Canstar, he worked as a freelancer, including for The Australian Financial Review, the NZ Financial Markets Authority, and for real estate companies on both sides of the Tasman.
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