About Canstar's Most Satisfied Customers Vacuums Award
Canstar's Most Satisfied Customers Vacuums Award reveals the vacuum brand that delivers the best consumer satisfaction to its customers.
We ask Kiwi vacuum owners to rate their satisfaction with their providers by Overall Satisfaction, as well as important criteria such as Performance, Ease of Use and Value for Money.
Numbers crunched by Canstar's researchers:
- 923 Customers Surveyed
- 25 Brands Assessed
- 11 Brands Shortlisted
- 1 Award Winner
The best vacuum cleaner brands in NZ
The brands rated are listed below in order of best overall satisfaction.
1. Miele

Miele takes home our 2025 Vacuums Award on the back of a near perfect set of award ratings. It achieves top 5-Star ratings across all our award categories except one, Ease of Use, for which is receives a great 4-Star rating from its many happy customers.
German company Miele has been making vacuum cleaners since 1927, and is renowned for its quality engineering. In NZ it sells four types of vacuums: bagged and bagless cylinder vacuum cleaners, cordless stick vacuums and robot vacuums.
Bagged: the eight models include the Classic and Compact C1; the Compact C2, C2 Cat & Dog and Complete C2; and the C3 Complete Family All-rounder, Complete Cat & Dog and the Complete Turbo. Prices $519-$949.
Bagless: Miele’s five bagless models cover: the Boost CX1 PowerLine, which is also available in a Cat & Dog model, and three Blizzard CX1 models, the PowerLine, the Excellence PowerLine and the Cat & Dog PowerLine. Prices $599-$1049.
Cordless stick vacuums: Miele’s 10 stick vacuums feature 3-in-1 designs, allowing you to easily switch the vacuums between stick/handheld usage. There are three Duoflex models: HX1, HX1 Cat & Dog and HX1 Total Care. And seven Triflex models: HX1 Facelift, HX2 Cat & Dog Plus, HX2 Cat & Dog, HX2 Runner, HX2 Racer, HX2 Performance and HX2 Pro. Prices $599-$1399.
Robot vacuums: Miele’s Scout RX3 robot vacuum delivers 170 minutes of non-stop cleaning, app control and remote home vision. Price: $1299.
2. Dyson
Dyson is a brand well-known for innovative products that merge great design with outstanding performance. And it’s this focus on quality that secured Dyson two award wins in our past vacuum cleaner ratings, in 2023 and 2024.
Dyson’s range of vacuums covers:
Stick: Seven models, ranging from the Dyson V8 to the Dyson Gen5detect. Prices $849-$1699.
Cylinder: Two corded models, the Dyson Big Ball and Big Ball Absolute. Prices $699 & $1149.
West & Dry: Two models, the Dyson V15s Detect Submarine and V15s Detect Submarine Complete. Prices $1649 & $1749.
Handheld: One model, the Dyson Car + Boat. Price $499.
3. Panasonic
Panasonic sells five bagless canister model vacuums, four models with bags and one stick cordless model.
Its bagless models range from 1600W up to 2200W. Each features Clean Air Exhaust technology, and all of them, except the least powerful model, have HEPA filters. Panasonic’s stick model.
4. Samsung
Samsung is renowned for its quality and innovative household electrical goods. Its vacuum range features 12 stick models and one robot machine, the Bespoke Jet Bot AI+.
There are five stick models in Samsung’s Bespoke range, which feature integrated cleaning stations. The seven models in the Jet range include four 150W models, each delivering up to 40mins of cleaning time, two 200W stick vacuums, and a 210W model.
5. Shark
Shark is part of SharkNinja, the US company known for its juicers and kitchen appliances. In New Zealand, Shark retails a range of stick, upright, and handheld vacuums.
The range comprises 10 cordless stick vacs, three of which have auto-empty stations; five upright corded vacuums and three handheld mini vacuum cleaners.
6. Hoover
Hoover’s current NZ range comprises just three models of upright cordless vacuum cleaner: the ONEPWR Emerge, ONEPWR Evolve Pet Elite and ONEPWR EMERGE Pet, which are available from Hoover’s online store.
7. Bissell
Bissell has been manufactuing cleaning products for over 140 years. In New Zealand, it sells a range of 10 corded and cordless stick, canister and upright vacuums.
8. Living & Co
All of the vacuums in Living & Co’s range are aimed at the budget conscious, and cost $125 or less. The range features two stick vacs, one cordless and one with a cord, three bagless cylinder models and one a bagged model.
9. Electrolux
Electrolux’s NZ website features a huge range of vacuums, encompassing 17 cordless stick vacuum cleaners, including wet and dry models and a handheld cleaner; two bagged and six bagless cannister vacuums, plus one robot vacuum + mop.
10. LG
In New Zealand, LG sells three types of vacuums: cordless handstick units, all-in-one tower vacuums, and a bagless canister model. There are seven auto-emptying tower models, six stick models and one bagless cannister vacuum.
Cordless handstick: there are six models to choose from, offering some great features, including powerful suction, variable brush attachments, dust compaction and easy emptying, wi-fi connectivity, mopping functions and up to 120mins runtime.
Tower vacuums: LG’s tower systems enable you to store accessories, charge your vacuum cleaner and automatically empty the vacuum’s dust bin whenever you dock the device. Some models also feature spray and hot-water mopping functions.
11. Anko
Anko offers a range of budget vacuums including:
- Six stick models: four cordless and two with cords, including two that convert to hand-held cleaners.
- Three bagless vacuums: two that feature HEPA filters.
- Two hand vacuums: a compact unit and a wet-and-dry model.
Choosing the right vacuum for you
There are many things to consider when choosing the right vacuum to match your home and budget. However, it’s essential to consider certain key factors when making your purchase.
Few people enjoy vacuuming, but to spend time pushing a vacuum cleaner around, only to find that your floor is still covered in dust, dirt and grit – well, it sucks … unlike your vacuum! That’s why ensuring you purchase a vacuum cleaner that’s up to the task really matters.
And it’s clear that most Kiwi consumers agree. In our awards research, Performance is cited by close to half of respondents (45%) as the biggest influencing factor in their satisfaction with their choice of vacuum.
And while Value for Money is a concern for just under a fifth of consumers (19%), it’s not too far ahead of Ease of Use (16%), which is an important factor when you want to quickly and effortlessly clean your home.
Here is the full rundown of what the vacuum cleaner consumers in our survey said were the main things they considered when rating their purchases:
- Performance: 45%
- Value for Money: 19%
- Ease of Use: 16%
- Design: 11%
- Features & Functionality: 9%















