About Canstar's Most Satisfied Customers Vacuums Award
Canstar's Most Satisfied Customers Vacuums Award reveals the vacuum brand that delivers the best consumer satisfaction to its customers.
We ask Kiwi vacuum owners to rate their satisfaction with their providers by Overall Satisfaction, as well as important criteria such as Performance, Ease of Use and Value for Money.
Numbers crunched by Canstar's researchers:
- 1071 Customers Surveyed
- 23 Brands Assessed
- 9 Brands Shortlisted
- 1 Award Winner
The best vacuum cleaner brands in NZ
The brands rated are listed below in order of best overall satisfaction.
1. Shark
This is the first time Shark has won Canstar's Vacuums Award and its achievement is based on a great set of ratings from its customers.
Shark earns three top 5-Star ratings for Overall Satisfaction, Performance and Ease of Use. Across the other three ratings categories – Design, Features & Functionality and Value for Money, Shark vacuum users award the brand great 4-Star ratings.
Shark is part of SharkNinja, the US company known for its juicers and kitchen appliances. In New Zealand, Shark retails a wide range of stick, upright, and handheld vacuums.
The range comprises:
- Handheld vacuums: three models, from $180
- Stick/upright cordless vacuums: 13 models, from $350
- Upright corded vacuums: six models, from $500
For the full range of Shark's Canstar Award-winning vacuums, check out Shark website.
2. Bissell
Bissell has been manufactuing cleaning products for over 140 years. In New Zealand, it sells a range of 11 corded and cordless stick, canister and upright vacuums.
The range comprises:
- Canister vacuums: two models, from $359
- Handheld vacuums: one model, approx $139
- Stick cordless vacuums: six models, from $399
- Upright corded vacuums: two models, from $109
3. Miele
The winner of our 2025 Vacuum Award winner, German company Miele has been making vacuum cleaners since 1927, and is renowned for its quality engineering.
In NZ it sells four types of vacuums: bagged and bagless cylinder vacuum cleaners, cordless stick vacuums and robot vacuums.
The range comprises:
- Canister vacuums: seven models, from $599
- Robot vacuums: one model, approx $1299
- Stick cordless vacuums: six models, from $600
4. Dyson
Dyson is a brand well-known for innovative products that merge great design with outstanding performance. And it's this focus on quality that secured Dyson two award wins in our past vacuum cleaner ratings, in 2023 and 2024.
Dyson's range of vacuums covers:
- Canister vacuums: two models, from $699
- Handheld vacuums: one model, approx $499
- Robot vacuums: one model, approx $2099
- Stick cordless vacuums: 11 models, from $400
- Stick cordless west & dry: five models, from $1049
- Upright corded vacuums: one model, approx $500
5. Samsung
Samsung is renowned for its quality and innovative household electrical goods. Its vacuum range features 10 Jet cordless stick models. Prices range from $699 to $2149.
6. Electrolux
Electrolux's NZ website features a large selection of vacuums. The range comprises:
- Canister vacuums: 17 bagged and bagless models
- Handheld vacuums: one model
- Robot vacuums: one model
- Stick cordless vacuums: 15 models
7. LG
LG's vacuum range covers:
- Canister vacuums: four models, from $200
- Robot vacuums: two models, from $399
- Stick cordless vacuums: 18 models, from $300
8. Living & Co
Living & Co is a house brand available at The Warehouse. All of the vacuums in Living & Co's range are aimed at the budget conscious. Living & Co's vacuum range covers:
- Canister vacuums: four bagless models, from $55
- Stick corded vacuums: three models, from $42
- Stick cordless vacuums: one model, approx $125
9. Anko
Anko is a house brand available at Kmart that has a focus on low prices. Kmart's range covers:
- Canister vacuums: three bagless models, from $52
- Handheld vacuums: two models, from $59
- Stick corded vacuums: two models, from $45
- Stick cordless vacuums: six models, from $99
Other vacuum brands not rated by Canstar
Not all brands in the market qualify for our ratings (based on minimum survey sample size), but that doesn't mean they're not worth considering. Here are more vacuum brands to check out before making a purchase decision.
- Hoover
- Panasonic
Hoover
Hoover's current NZ range comprises four models of upright cordless vacuum cleaner: the ONEPWR Emerge and Sprint models, and the ONEPWR Evolve Pet Elite and ONEPWR EMERGE Pet, which are available from Hoover's online store.
Panasonic
Panasonic sells five bagless canister vacuums, four models that have bags, and one stick cordless model.
Choosing the right vacuum for you
There are many things to consider when choosing the right vacuum to match your home and budget. However, it's essential to consider certain key factors when making your purchase.
Few people enjoy vacuuming, but to spend time pushing a vacuum cleaner around, only to find that your floor is still covered in dust, dirt and grit – well, it sucks … unlike your vacuum! That's why ensuring you purchase a vacuum cleaner that's up to the task really matters.
And it's clear that most Kiwi consumers agree. In our awards research, Performance is cited by 40% of respondents as the biggest influencing factor in their satisfaction with their choice of vacuum.
After Performance, the second biggest consideration for the consumers in our survey is Value for Money, cited by just under a quarter (24%).
Notably Ease of Use is less of a concern (8%), which highlights the user friendly nature of all the vacuums rated in our research.
Here is the full rundown of what the vacuum cleaner consumers in our survey said were the main things they considered when rating their purchases:
- Performance: 40%
- Value for Money: 24%
- Features & Functionality: 15%
- Design: 12%
- Ease of Use: 8%